Lulu Kennedy is the name behind the institution 'Fashion East'.  She is certainly Fashion's eyes and ears when it comes to spotting up-and-coming raw talent.  Her shows at London Fashion week never fail in delivering an energetic snapshot of what's cool, happening and hip right now!  Most of Fashion East's designers have proven to go on to bigger and better things, whether that be showcasing independently at Fashion Week or winning the 'Newgen sponsorship' prize.  Some of the hot name's whose careers have bloomed through this fashionable foundation include Marios Schwab, Jonathan Saunders and Richard Nicholl.

Make sure you bag a seat at next year's front row or better still get creative here at Streetshirts.  You never know, design's by yours truly could be parading next season's catwalk!  Check out the uber cool creations by 'Neurotica' and 'Illustrated People' like this quirky heart print above!  You are sure to get some inspiration from the sweet yet sinister prints and elusive designs.  The darling doodles are just too cute!