Diesel has always been a fan of new music and to show their on going support, the up-and-coming brand is set to launch a hot new radio station. Yes that's right, as well as looking highly fashionable in their on-trend attire, you can now listen to fashion! Set to hit the airwaves on May the 14th, the station will go live for a whole six weeks, in both Diesel stores and online! It will then make it's return in September. Diesel is taking to the radio to coincide with '09s U:Music hunt, where the brand intends to search for two fresh new bands! Wannabe rock stars can upload their top tunes to the website where they will be Judged by a jury of industry professionals, musicians and journalists. The chosen talent will then tour across 10 cities. Visiting the likes of London, Tokyo, New York, Madrid, Paris and Berlin, the winning artists are set to hit the road in July.
We're sure you can't wait to see the many hopefuls, but whilst you are, why not get stylishly in tune with some music inspired tees!